Search Engines Technology, Society, and Business

UC Berkeley Course , Fall 2005

588 students enrolled

Overview

Search, Google, and Life: Sergey Brin - Google-Search Advertising: Dr. Hal Varian - Intellectual Property & Search: Jason Schultz - Yahoo! Search: Dr. Jan Pederson & Dr. Daniel-WebSpam: Dr. Marc Najork - Microsoft Research - Quality & Search: Dr. Geoffrey Nunberg- Bradley Horowitz: Yahoo, Director of Technology - Search Engines - Overview of How Search Engines Work - Peer to Peer Search: Dr. John Chuang - Peter Norvig: Google, Director of Search Quality- Bradley Horowitz: Yahoo, Director of Technology - Search Engines - Overview of How Search Engines Work- Peer to Peer Search: Dr. John Chuang - Peter Norvig: Google, Director of Search Quality

Lecture 1: SIMS 141 - Search, Google, and Life Sergey Brin - Google

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        Lecture Details

        Search Engines Technology, Society, and Business. The World Wide Web brings much of the worlds knowledge into the reach of nearly everyone with a computer and an internet connection. The availability of huge quantities of information at our fingertips is transforming government, business, and many other aspects of society. Topics include search advertising and auctions, search and privacy, search ranking, internationalization, anti-spam efforts, local search, peer-to-peer search, and search of blogs and online communities. The Instructor, Dr. Marti Hearst, is an associate professor in the School of Information at UC Berkeley, with an affiliate appointment in the Computer Science Division. The UC...

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