Future of Marketing

Other Course , Prof. Patrick Dixon

289 students enrolled

Overview

Future of marketing, advertising, online social networks - videos by Futurist conference keynote speaker Patrick Dixon, author of Futurewise and Building a Better Business - better management, marketing and motivation.

Lecture 25: Women consumers rule - female customer trends

Up Next
You can skip ad in
SKIP AD >
Advertisement
      • 2x
      • 1.5x
      • 1x
      • 0.5x
      • 0.25x
        EMBED LINK
        COPY
        DIRECT LINK
        PRIVATE CONTENT
        OK
        Enter password to view
        Please enter valid password!
        0:00
        0 (0 Ratings)

        Lecture Details

        httpwww.globalchange.com Most older consumers are women and most online sales are to women. Female consumers as pressure group and major economic force. Women and online banking. Why women own most of America and most of the UK -- living longer than men and wealth in pension funds and property. Feminisation of society, culture and business, workplace, work-life balance and emotional intelligence. Winning the war for female talent. Feminization of products and services. Niche marketing and advertising campaigns targeting women. Conference keynote speaker and Futurist Dr Patrick Dixon.

        LECTURES



        Review


        0

        0 Rates
        1
        0%
        0
        2
        0%
        0
        3
        0%
        0
        4
        0%
        0
        5
        0%
        0

        Comments Added Successfully!
        Please Enter Comments
        Please Enter CAPTCHA
        Invalid CAPTCHA
        Please Login and Submit Your Comment

        LECTURES