Future of Marketing

Other Course , Prof. Patrick Dixon

270 students enrolled

Overview

Future of marketing, advertising, online social networks - videos by Futurist conference keynote speaker Patrick Dixon, author of Futurewise and Building a Better Business - better management, marketing and motivation.

Lecture 4: Newspapers Future - online threat? Futurist Q&A

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        Lecture Details

        Q via httpwww.twitter.compatrickdixon on future of newspapers, magazines and traditional print media. Impact of online news channels, Twitter and other web media on newspaper readership, circulation, subscription and advertising revenues. Growth of newspaper readership in India and other emerging economies with fall in developed economies. Niche markets for magazines. Comment by keynote conference speaker and Futurist Patrick Dixon in response to questions via Twitter

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